Our Story
New Sunshine has remained a leading manufacturer in the indoor tanning industry since 1987, housing brands including Australian Gold, JWOWW, Designer Skin, California Tan and Swedish Beauty.
New Sunshine is committed to upholding the integrity of our brands by producing superior skincare products with an in-house development process.
We design, formulate, manufacture, label and bottle all products in our warehouse in Indianapolis, IN.
This hands-on process allows us to guarantee all products meet our standards before shipping and deliver high quality, top-of-the-line products to our clients.
New Sunshine is committed to the success and life of the tanning industry. We are proud members of the American Suntanning Association (ASA), The Joint Canadian Tanning Association (JCTA), European Sunlight Association (ESA), The Sunbed Association, the Smart Tan Network, and the Indoor Tanning Industry (ITA). We encourage you to join in supporting these organizations.
Our efforts do not stop there, New Sunshine is committed to fighting diversion as well. Partnering with outside organizations specializing in diversion, we continue to find and shut down the online sellers who are diverting our products. New sunshine works closely with our distributors to approve salons for resale as well as keeping them updated on reported and found diverters. New Sunshine is dedicated to preserving and growing the tanning industry for your success.